Even by clicking on the links I have no idea what that reference is about, or how it connects to Godspeed You Black Emperor...
1) Breaking Madden is a web series that involves doing terrible things to the John Madden Football series of video games and observing the outcomes. It is often funny, sometimes surreal, and always bizarre (even if, like me, you know next to nothing about football, American or otherwise).
2) "The Dead Flag Blues" is used as BGM in the introductory videos for both Breaking Madden episodes I linked (and quotations from the lyrics are used as the titles of both).
zgryphon said: 2) "The Dead Flag Blues" is used as BGM in the introductory videos for both Breaking Madden episodes I linked (and quotations from the lyrics are used as the titles of both).
Aha. Sound was turned off, otherwise the connection would've been clear -_-